NOW AVAILABLE on Amazon - The CX Lighthouse: Navigating Business Growth with Customer Experience. Written by R.A. Nicholas & Solomon Akinlua, PhD.
This book features a foreword by Mark Slatin, CCXP, Professor of Practice in the Master of Science in Customer Management (CXM) program at Michigan State University, Creator of the Forbes Top 10 Trending Business Podcasts: The Delighted Customers Podcast, and the creator of The Trusted Guide Roadmap™ Master Class.
Book Review:
"Many businesses, particularly small and medium-sized ones, struggle to implement effective Customer Experience Management (CXM) strategies. It's not due to a lack of desire: most leaders recognize that Customer Experience (CX) is their key competitive advantage. However, they often don't know where to begin or how to effectively scale their efforts. This is why this book is invaluable. The CX Lighthouse offers an exceptional practical framework that simplifies CXM, making it accessible for businesses of all sizes."
- Dan Gingiss, author of the award-winning ‘Experience Maker: How to Create Remarkable Experiences that Your Customers Can’t Wait to Share’ and International Customer Experience Keynote Speaker.
Want to learn more about the book? Recently, our CEO was asked to discuss the goal of the book, where its value lies for business leaders and what makes it different from other books about Customer Experience - the focus was on Leadership Blind Spots (a chapter covered in the book).
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The Delighted Customers Podcast with Mark Slatin, is ranked among the top 10 business podcasts according to Forbes and in the top 20 on Apple podcasts.
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To check out the 30min replay, just click on the pic here >>>>>>>>>
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